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ContentCal blog: social media & content marketing updates

Metrics that Matter hosted by Matt Navarra

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The importance of having a multi-channel content strategy in your marketing

It's time to turn your attention to your multi-channel strategy, and where you should be focusing your marketing activity.

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The social media fails that are holding you back: what to do and what not to do

Social media fails are easily done if you're not paying attention. Discover what to do and what not to do when it comes to social media marketing.

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Defining a Target Audience for your Content Marketing Strategy

Finding out exactly who your target audience is, is the key to creating great content. But how do you know who they are?

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How to nail content marketing in a franchised business

If you're operating a franchised business - where does the responsibility for your content marketing lie? And how do you get it right?

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How to fall in love with social media planning

Do you dread the task of social media planning? Find out how ContentCal's intuitive Calendar interface will make you fall back in love with planning.

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How to build a personal brand on social media

Building your personal brand can be even more crucial to helping you build your career than ever before.

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64 Social Media Scheduling Tools for 2021 (With Verified Reviews)

Read our list of every social media scheduling tool we could find. Spoiler alert: There's a lot of them.

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Leadership in a digital age

We are in a predominantly digital world, and yet business leaders STILL don’t get social media. Find out how to show your C-suite the importance of social media.

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How ContentCal is helping brands manage content in a crisis

Knowing how to handle a crisis is an essential part of any marketer's plan. Here's how to fool-proof your content in case of a disaster.

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How to Measure ROI (Return on Investment) from your Content Marketing

Here's exactly how to measure your ROI so you can streamline your content, and get plenty of benefit.

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How to create amazing content that drives serious leads

How you should be tailoring your content for different stages of the marketing funnel.

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This is how you should use branded content in 2021

Branded content is the key to driving real and sustained engagement online. Read the blog to take a look at branded content in 2021, and how you can use it to benefit your brand.

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